We’ve heard feedback from our agent community that more clarity would be helpful around how the asking price for your Hamptons rental listings appear on Zillow and other brands. Here, we’ll explain the differences between how prices for Hamptons rentals show up on Out East vs. a national Zillow Group brand (like Zillow or Trulia), and a few tips on how to update how the price appears on each site through the Out East Agent Tools platform.
Advertised Monthly Rental Price
In the Hamptons, renters are searching for seasonal rentals, short-term rentals, and long term rentals, all of which can have different rental prices. As a Hamptons-only platform, Out East is tailored for this market. On Zillow, however, only a single monthly rental rate can be displayed.
The “Advertised Monthly Rental Price” included in Out East Agent Tools allows agents to enter the monthly price that will be displayed on Zillow and our other national brands.
How to enter the Advertised Monthly Rental Price
- Log in to Out East Agent Tools
- Visit the listing entry form
- On the form, enter the monthly rental price in the “Advertised Monthly Rental Price” field
Once entered and saved, this monthly rental price will be advertised on Zillow and our other partner sites. Adjustments will not come through immediately, expect the change to be available in a few hours.
If agents do not enter a price in the “advertised monthly rental price” field, we will default to the “Year Round” price, divided by 12. If the Year Round price is not available, the next available seasonal rate will be used to calculate the monthly rental price and displayed on Zillow and other Zillow Group web sites (excluding Out East).
We hope this post provides clarity around how rental prices are displayed on Zillow vs. Out East. If you still have questions, our team is always here to help. Reach out to firstname.lastname@example.org for more information on pricing, or anything you need!